A New Way to Look at Marketing

January 20 2022

5:30pm to 7:30pm

Presented by Central PA SCORE

Marketing has long been recognized as part science and part magic. There are many facets to marketing…some think of it as only sales, others say that it is advertising. In fact, marketing is sales, advertising, and much more.

This workshop A New Look At Marketing will cover the following topics:

  • Brand & trademark development
  • Using a website & controlling SEO
  • Online company listings (other than your website)
  • How to use email marketing
  • Using social media
  • How to use print marketing

The workshop covers the traditional aspects of marketing, but also offers a no nonsense look at the social media. The purpose of the workshop is to give you the opportunity to reassess your marketing strategy or to refresh your current strategy.

Registration required. Please register via SCORE here. 

No registration necessary
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